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SpyFu - Try for Free

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Join the SpyFu Affiliate Program by creating an account, then:

  • Verify your email address, and login
  • Go to the "Affiliate Program" which you can find in the footer links or under "Account" profile.
  • If you can't find it try looking for "Referral Program" or "Partner Program"
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99 % Success


  • Basic - $39 per month. Includes competitor keyword tracking for 1 website.
  • Professional - $79 per month. Includes competitor keyword tracking for 5 websites.
  • Team - $199 per month. Includes competitor keyword tracking for 25 websites.
  • Agency - $499 per month. Includes competitor keyword tracking for unlimited websites.

Key Features

  • Keyword Research: SpyFu provides keyword data to see how competitors are ranking for keywords.
  • Competitor Research: SpyFu shows which keywords competitors are targeting and how they are performing for those keywords.
  • Ad Analysis: SpyFu provides data on competitors' PPC ads, including ad copy, ad groups, and estimated costs.
  • Site Crawl: SpyFu crawls websites to analyze their SEO strengths and weaknesses.
  • Rank Tracking: SpyFu tracks website rankings over time for target keywords.
  • Backlink Analysis: SpyFu shows inbound links to competitor sites.
  • Domain Analysis: SpyFu provides info on a domain's history, traffic, keywords rankings and backlinks.

Comprehensive Keyword Research

SpyFu provides in-depth keyword research to see how competitors are ranking for keywords. Their database tracks millions of keywords so you can see the full keyword landscape for any industry. SpyFu's keyword data shows which terms are driving traffic and conversions for top sites in your space.

Powerful Competitor Analysis

With SpyFu, you can conduct detailed competitor research to benchmark yourself against rivals. SpyFu shows you which keywords competitors are targeting and how they rank for those terms. You can also analyze competitors' PPC ads including their ad copy, ad groups and estimated costs. This enables you to learn from what's working for leading sites.

SEO and Rank Tracking Tools

SpyFu goes beyond keywords and competitors to provide complete SEO and rank tracking tools. Their technology crawls websites to give you detailed SEO recommendations. You can also track keyword rankings over time to spot positive and negative trends. SpyFu provides the data you need to boost SEO and move up the rankings.


  • Keyword research: SpyFu provides keyword research tools to find low competition keywords.
  • Competitor analysis: You can analyze competitors' keywords, ads, and organic rankings in the SERPs.
  • Rank tracking: SpyFu tracks your site's keyword rankings over time so you can monitor improvement.
  • Backlink analysis: See who is linking to your competitors to identify new link building opportunities.
  • Traffic estimates: Estimate how much traffic competitors are getting from organic and paid search.
  • Ad history: View competitors' past PPC ads to get ideas for your own campaigns.


  • Limited free plan: SpyFu's free plan only allows you to see limited competitor search data. To access more in-depth analysis, you need to upgrade to a paid plan.
  • No keyword tracking: Unlike some competitors, SpyFu does not allow you to track and monitor your own keywords.
  • No backlink analysis: SpyFu focuses on search data and does not provide any backlink or website audit capabilities.
  • Limited filters: Even on paid plans, SpyFu only allows filtering by a couple parameters like domain and location.
  • No rank tracking: SpyFu shows keyword rankings for competitors but does not allow tracking rankings over time.
  • No API access: SpyFu does not have an API so the data cannot be easily exported or integrated with other tools.

Why should you use SpyFu?

  • Competitor Research: SpyFu allows you to research competitors' keywords, search engine ads, ranking pages, and more to inform your own SEO and PPC strategy.
  • Keyword Research: SpyFu provides keyword difficulty scores, search volume estimates, and other data to find the best keywords to target.
  • Ad Research: See competitors' ads, ad history, ad copies, landing pages, and more to optimize your own PPC campaigns.
  • Site Crawl: SpyFu crawls websites to show which pages rank for which keywords to optimize content and site architecture.
  • Rank Tracking: Track your site's keyword rankings over time and compare to competitors' rankings.

What are the key advantages of using SpyFu to crush your competitors?

  • Analyze competitor keywords - See the top keywords your competitors are ranking for
  • Find weak spots - Discover where competitors are missing out on rankings
  • Uncover paid ads - See what ads your competitors are running and how much they're spending
  • Compare domains - Benchmark your SEO against competitors' sites
  • Track ranking changes - Monitor competitors' keyword rankings over time
  • Spy on backlinks - View competitors' new backlinks and identify link building opportunities

Who can benefit from using SpyFu?

  • Marketers: SpyFu can help marketers research competitor keywords and ads to inform their own marketing and SEO strategies.
  • Website owners: SpyFu provides insights into how websites rank for different terms so owners can improve their SEO.
  • Advertisers: SpyFu tracks competitor ads and keywords so advertisers can optimize their PPC campaigns.

SpyFu can help marketers research competitor keywords and ads to inform their own marketing and SEO strategies. By seeing what keywords competitors are targeting with their PPC and SEO campaigns, marketers can get ideas for terms they may want to focus on as well. SpyFu makes it easy to see which keywords drive the most traffic for competitors, revealing opportunities for marketers' own paid search and organic optimization strategies. Having this level of insight into competitors' strategies allows marketers to make more informed decisions about their own targeting and budget allocation.

SpyFu provides insights into how websites rank for different terms so owners can improve their SEO. The tool tracks keyword ranking positions over time, making it easy for site owners to see how they compare against competitors for relevant keywords. This allows them to identify new SEO opportunities and optimize existing content. Site owners can also use SpyFu to do keyword research and identify terms their competitors rank highly for but which they have yet to target. Going after these untapped keywords can be a smart way for businesses to drive more organic traffic to their site. The insights from SpyFu help website owners boost their SEO results.

SpyFu tracks competitor ads and keywords so advertisers can optimize their PPC campaigns. By revealing competitors' paid search strategies, SpyFu puts advertisers one step ahead. They can see which keywords competitors are bidding on, revealing opportunities to target related but less competitive terms. Advertisers can also research competitor landing pages and ad copy for ideas on how to improve their own PPC ads. The information SpyFu provides on competitors' ad history and spending helps advertisers set more informed budgets and strategies. Allowing advertisers to learn from and outmaneuver competitors, SpyFu helps PPC advertisers get more value from their campaigns.

Why SpyFu was created and how it helps you.

  • SpyFu is a competitive intelligence tool that provides data on search engine optimization, paid search and website analytics for domains.
  • It was founded in 2006 by former Google engineers and offers insights into competitors' SEO and PPC strategies.
  • The purpose of SpyFu is to help companies research their competitors' online marketing tactics, find opportunities and identify threats in order to improve their own strategies.
  • SpyFu tracks data on organic and paid search results, keywords being targeted, search engine rankings, PPC ads and expenditures, website traffic and more.
  • This enables companies to benchmark themselves against competitors and make informed decisions about their SEM and SEO campaigns.

Best SpyFu alternatives in 2023

  • Ahrefs - Offers competitive analysis and keyword research tools for SEO.
  • Moz - Provides keyword research, backlink analysis, rank tracking and site audits.
  • SEMrush - Features keyword research, backlink analysis, rank tracking, site audits and competitor research.
  • SimilarWeb - Focuses on website traffic analytics and insights for competitive analysis.
  • Alexa - Owned by Amazon, provides basic competitive analysis and web traffic data.

SpyFu Semantics

Category Type Key Features Descriptors
Search Engine Optimization Tool Keyword Research, Site Crawl, Rank Tracking, Backlink Analysis SEO analysis, keyword tracking, site auditing, rank monitoring, backlink research
Competitor Analysis Tool Competitor Research, Ad Analysis, Domain Analysis Competitor tracking, PPC analysis, domain analysis

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Website of SpyFu (Image credits: SpyFu)

FAQ About SpyFu Coupons & Deals

How many SpyFu coupons can I claim?

πŸ’‘ You can only enter 1 SpyFu coupon per account. Our coupons can be redeemed for an unlimited amount unless specified otherwise, so you can share it with your friends and they will also get the discount or free trial.

Do you have a SpyFu coupon/deal for free credits or a trial?

🚫 Unfortunately, SpyFu does not have a coupon that offers you a free trial.

Does SpyFu have a yearly discount deal?

🚫 Unfortunately, SpyFu does not have a promotion that offers discount when you subscribe to a yearly plan.

SpyFu Lifetime deal, does it exist?

🚫 Unfortunately, SpyFu does not have any lifetime deal. Any site that claims to have it are bogus. Any SpyFu lifetime deal promotion is fake and dishonest sites use it as a bait to get you clicking on their affiliate links.

Is there any special offer or bonus when I sign up for SpyFu?

🚫 Unfortunately, SpyFu does not have a promotion when you sign up.

Does SpyFu have a special promotion for students?

🚫 Unfortunately, SpyFu does not have a promotion for students.

Is there an expiry date on the SpyFu coupon?

πŸ’‘ With the exception of season offers, all of our promo deals and coupons for SpyFu are available for an unlimited amount of time and do not expire.

Does SpyFu offer a money back guarantee?

🚫 Unfortunately, SpyFu does not publicly disclose that they have money back guarantee. However, you could still ask them nicely for a refund, if you are not satisfied with their service.

Can I use the SpyFu coupon without entering my credit card details?

βœ… Yes, you do not need to enter your payment details to take advantage of the free credits/trial.

Am I allowed to share the SpyFu coupon with my friend?

βœ… Yes, you can share the SpyFu coupon with anyone you like and as many times as you want. It is allowed and the coupon is not exclusively for one person.

Can I pay with Paypal for a SpyFu subscription?

🚫 No, unfortunately SpyFu does not accept PayPal payments.

How can I confirm that the SpyFu coupon is valid, without having to pay?

πŸ’‘ When you enter the coupon, you instantly see a confirmation that it is valid. At this stage, you do not have to enter any payment details. Sometimes, it will immediately show the discount on the page when you open one of our special offer links.

Can I combine SpyFu coupons to get more discounts?

🚫 No, you can only use one SpyFu coupon at a time. However, you can stack the coupon on a yearly discount to save even more on SpyFu.

Does SpyFu have an affiliate program?

βœ… Yes,you can create an account with SpyFu, then verify your email. Once you are logged in, look for the "Affiliate Program" website. Sometimes it's called "Referral Program" or "Partner Program".

I have a question about SpyFu, can you help me?

βœ… Sure, just submit your question on our contact page and we will get back to you as soon as possible.

Is it possible to submit a coupon or special promotion for SpyFu?

βœ… Definitely, you can use the form below to submit your coupon for SpyFu. We kindly request you to submit only valid coupons. If you are the site owner and would like to be listed with your app/service, you can use the contact form and we'll be in touch with you.

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